Fidelity Bank Plc has launched the “Bundles of Joy” programme, an initiative aimed at fostering inclusivity by creating supportive spaces and activities for children with special needs.
The program also focuses on the emotional and psychological well-being of their parents and caregivers.
The inaugural session of the programme took place over the weekend at a dedicated facility in Lekki, Lagos. Dr. Meksley Nwagboh, the Divisional Head of Brand and Communications at Fidelity Bank, welcomed participants and highlighted the bank’s commitment to delivering meaningful experiences for its customers and communities.
Nwagboh shared that “Bundles of Joy” is a vision of the bank’s Managing Director and CEO, Dr. Nneka Onyeali-Ikpe.
The initiative aims to foster an inclusive society by supporting children with special needs. He explained that during the event, children engaged in a range of educational and entertaining activities designed to improve their mobility and social skills, while their parents and caregivers participated in specialized workshops to enhance their caregiving abilities.
The programme is part of Fidelity Bank’s Corporate Social Responsibility (CSR) efforts, focusing on health and social welfare.
Parents and caregivers expressed their appreciation for the initiative. Joy Daberechi shared, “This is a wonderful programme. The sessions have helped me learn more about caring for my daughter, thanks to the resourceful facilitators. I deeply appreciate Fidelity Bank for creating this opportunity, even though I haven’t yet opened an account. I encourage other parents to take advantage of this initiative.”
Deborah Eromokhodion, another participant, added, “It’s been a heartwarming experience and has created a supportive community. The sessions with specialist facilitators on helping our children achieve milestones and goals have been invaluable. Meeting other parents and exchanging tips has been so helpful.”
The day concluded with Fidelity Bank presenting goodie bags to the children and gifts to their parents, leaving attendees delighted and inspired.
Families interested in the Bundles of Joy programme can register their children online at www.fidelitybank.ng/bundlesofjoy/. During registration, parents must provide their details, along with their child’s name and information about their child’s needs. Fidelity Bank will follow up to schedule special outings for the children, starting in January 2025.
Through Bundles of Joy, Fidelity Bank Plc continues its commitment to building an inclusive society and enhancing the well-being of the communities it serves.
Fidelity Bank Plc is one of Nigeria’s leading financial institutions, serving over 8.3 million customers across 251 business offices in Nigeria and the United Kingdom, as well as through its digital channels. The bank was recently named Best Bank for SMEs in Nigeria at the 2023 Euromoney Awards for Excellence and was also recognized at the 2024 BusinessDay Banks and Other Financial Institutions (BAFI) Awards as MSME Bank of the Year and Export Financing Bank of the Year.
